Sonar Selling® Programs

The Sonar Selling® System
3-Day Course (SST 709)

This powerful 3-day course arms sales representatives with the tools they need to compete in today's fast paced business environment. Individuals who have never had sales training walk away with a methodical system and process for sales management. Experienced sales pros leave energized and prepared with new tools and ideas for increasing sales. Participants are led through a logical series of sales planning, organizing, and time management workshops designed to increase efficiency and professionalism. After attending the Sonar Selling program sales representative will be forever changed with a new outlook and approach to the selling profession. It is an investment that will have an immediate positive impact on sales performance.

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The Sonar Selling® System
Executive Program
2-Day Course (SST 705)

This executive program is a hard hitting 2-day course which packs in all the information contained in our three day workshop but at an accelerated pace. Sales representatives are presented with all the tools they need to compete in today's fast paced business environment. Individuals who have never had sales training walk away with a methodical system and process for sales management. Experienced sales pros leave energized and prepared with new tools and ideas for increasing sales. Participants are led through a logical series of sales planning, organizing, and time management workshops designed to increase efficiency and professionalism.

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Outsource Sales Management™
3 Month Program  (SST 710)

Do you not have the time or resources to properly manage your sales force? We'll manage your sales people for you based upon your specific criteria. This unique program provides participants with all the benefits of the Sonar Selling® System plus added one-on-one customization and personal development coaching. This course allows sales people to implement the material at an even pace, while modifying the tools to fit their individual personality and style. Your sales people will appreciate the extra time and focus dedicated to the development of their selling skills and assigned territories.

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Planning and Managing Sales Territories
1-Day Class (SST 701)

Whether you are a road warrior working as an outside sales person for a multi-national corporation or an independent business owner conducting face-to-face sales calls on your own behalf, you will learn how to use powerful tools for sales account management. Discover how to set meaningful sales goals, conduct market analysis, track sales progress, and project sales forecasts. After attending this class you will have the added confidence you need to take your business to the next level.

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Sales Organizing and Account Management
1-Day Class (SST 702)

This program demystifies the process of sales organizing for effective account management. It provides participants with a step-by-step game plan for improving overall sales efficiency. You will learn the principles practiced by top performing sales professions. Upon completion of this course students will have all the tools they need to hit the ground running once arriving back in their territories.

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Time Management and Field Sales Efficiency
1-Day Class (SST 703)

Unlock the secrets to effective sales time management. Discover the methods used by today's top performers and find out how to use them in your own business or professional career. Learn how to build strategic travel schedules that prioritize the order and frequency in which sales accounts are contacted. Explore techniques used to determine the most efficient means of target account maintenance. This class provides participants with a detailed template for sales time management success which can be immediately incorporated into any sales and marketing plan.

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Professional Contractor Selling Skills
6-Hour Workshop (SST 711)

Accelerate your sales growth with the latest selling methods and techniques.This course provides professional contractors with a unique insight into the use of pre-call preparation and sales tools. It explores several different types of sales options and offers practical advice on how best to use them. Participants take away a thorough understanding of the sales process which can be used for both in-home and commercial sales.

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The Basics of Business to Business Selling
Home Study Program (SST 704)

This course answers the question: "What exactly is outside sales?" Learn the key elements to this exciting and dynamic aspect of product marketing. Find out what top performers do to set themselves apart from the pack. This course will teach you the strategies and methodology you need to conduct face-to-face sales calls. Discover simple and easy to apply techniques that anyone can use to enhance their sales performance.

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Advanced Professional Selling Skills
Home Study Program (SST 707)

Corporations and businesses everywhere are continually searching for individuals with the enthusiasm, desire, and basic knowledge needed to enter the exciting world of professional selling. This class will teach you the foundational techniques, language, and methodology needed to foster or enhance a career as a professional sales representative, account manager, or entrepreneur. Learn how to identify accounts that are "key" to your business. Discover simple and easy to apply techniques for mapping strategic account locations. Finally, find out how top performers rank and prioritize major markets to maximize their sales impact.

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The 9 Key Factors To Marketing Success
Corporate Seminar (SST 706)

This 2-hour session outlines the main factors which must be part of any successful marketing campaign. Participants will learn how to more effectively market their business, products, and service offerings. Large corporations and small businesses everywhere struggle to accurately define their marketing parameters and objectives for promotional programs. This easy to follow self-study course uncovers and defines the main points that must be addressed to accurately reach your target market.

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How to Hire and Motivate Sales People
Corporate Seminar (SST 708)

This 2-hour corporate seminar is designed for large businesses, small companies, or franchise owners searching for high caliber employees that accurately match their current level of need. The information presented will help you uncover and define the key factors to attracting and retaining good sales people.

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Professional Sales Kit

Give your sales team the tools they need to compete in today’s highly competitive market. Every Sonar Selling® program of two or more days comes with this complete sale territory management kit consisting of a professional sales case, organizer-planner, reference book, 3-ring work book, funnel management book, time management tools CD, and framed certificate of completion.